TrueCore Services

Plain-language glossary

Common systems and automation terms.

A short reference for conversations about connected business technology.

API

A defined way for software systems to exchange information and request actions.

Webhook

An event notification one system sends to another when something happens.

CRM

A system for organizing customer, lead, opportunity, communication, and ownership information.

Workflow automation

Rules and connections that move repeatable work forward with visible exceptions and ownership.